The EdTech Careers Quiz

Marketing

What is Marketing?

For many of our customers, the Skyward experience begins long before any contracts are signed and extends well beyond the traditional reach of customer service. Our Marketing team lays the foundation for what the Skyward brand means, working tirelessly to ensure a consistent, positive journey at every step along the way. These creative professionals are masters of both print and digital media, serving as the collective face and voice of Skyward to much of the outside world.

The Marketing department is as diverse as it is creative, with a mix of graphic designers, PR pros, writers, web designers and developers, videographers, and more. This team is responsible for inbound/content marketing, lead generation, campaigns, event coordination, the production of collateral for other departments, and the continuous pursuit of new and better experiences at every touchpoint.

See this position at Skyward

✔	You'll have a leg up if:
	You are very good at a specific creative skill (as opposed to "general" marketing) You are a strong writer You have experience or training in UX and/or design principles

✖	This department might not be the best fit if:
	You tend to take coaching and feedback too personally You struggle in a project-based, deadline-driven environment You have trouble seeing your work through the eyes of its intended audience