Ray Ackerlund President

Ray oversees the rare combination of sales, marketing, and product management for Skyward. His role keeps him in constant contact with educational leaders and emerging trends. He has driven many of our recent efforts to deliver a better experience at every touchpoint.

Recent Articles by Ray Ackerlund

Depth Charts and the District Office #Leadership

It's the year of the backup. Just as NFL teams have been forced to deal a slew of star player injuries, so too do school district offices struggle to stay competitive when turnover strikes their MVPs. Cue the Employee Disaster Recovery Plan. Includes infographic. by Ray Ackerlund

Defined Autonomy: A Proven Approach to EdLeadership #Leadership

Are school district administrators an undervalued source of leadership or a bureaucratic roadblock on the way to progress? According to one study, the answer lies in the leader's approach. by Ray Ackerlund

Improve Community Outreach over the Summer in 4 Easy Steps #Leadership

As competition for enrollment increases, community relations continue to be a key component of successful school districts. The summer months offer a great opportunity to get proactive with your outreach programs - here are 4 ways to improve your public perception while students are out. by Ray Ackerlund

3 Ways to Improve Community Relations in Your District #Leadership

School districts and their communities are too often at odds with each other despite the shared goal of helping students achieve success. Here are three emerging strategies that you can use to promote partnership over confrontation by nurturing the symbiotic relationship between district and community... by Ray Ackerlund

View more Advancing K12 articles by Ray Ackerlund

All Articles by Lauren

Depth Charts and the District Office #Leadership